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Meet The Team

LEVERAGE THE INSIGHTS AND EXPERTISE of DTxCC Consultants with deep digital therapeutics experience. Our team supports end-to-end business planning by evaluating and creating customized plans

Rick Bartels

Rick Bartels, MBA, Managing Partner

Rick Bartels is Managing Partner of Digital Therapeutics Commercialization Consultants, LLC (DTxCC) where he supports companies in designing commercialization and reimbursement strategies for Digital Therapeutics and Digital Health products.  Mr. Bartels’ expertise includes new product launches, strategy and tactical plan development, market research, patient access, and payer strategy development.

Rick also works closely with payer organizations and was recently invited as a subject matter expert to participate in the Academy of Managed Care Pharmacy (AMCP) Digital Therapeutics Partnership Forum.  At this invitation-only meeting, Rick joins pharmacy and medical vice presidents, directors, and content experts from the country’s leading health plans, accountable care organizations, integrated delivery networks, biopharmaceutical manufacturers, universities, health economics and outcomes research organizations, and professional associations. The goal of the Forum is to create actionable guidance that allows providers and payers to enhance patient outcomes and improve efficiencies in health care.

Prior to starting DTxCC, Mr. Bartels enjoyed a 21-year career at AstraZeneca where he held numerous senior-level leadership roles with an ever-expanding scope of responsibility including Marketing Director, Market Research Manager, and New Products Planning Manager.  Rick has also served as Senior Marketing Director at CSL Behring and Global Head of Sales and Marketing for RMS Medical products, a medical device manufacturer.


Rick holds a Bachelor's degree in marketing and an MBA from Russel Sage College. He has also served as Adjunct Professor at the University of Sciences in Philadelphia.

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Colette Sabatina, PhD, Psychologist

Colette has over 25 years of experience serving as a school psychologist in the public and private
Education sector. Colette is an expert in assessing and evaluating the X, cognitive, emotional, and 
behavioral functioning of school-age children and adolescents, including ADHD, Autism Spectrum Disorder, learning differences, anxiety, depression, and a multitude of other behavioral and mental
health disorders.
In her school psychologist role, Colette analyzed data related to student performance and behavior to inform decision-making processes at the school level. Additionally, Colette functioned as consultant to teachers and parents, offering insights and recommendations on various educational and psychological issues, working to create strategies to address classroom behavior problems and improve teaching and learning outcomes.


Colette holds a bachelor's degree from Villanova University and received her PhD in psychology at the University of Pennsylvania.

Rick Gonzalez

Rick Gonzalez, Senior Consultant

Seasoned and inspiring senior commercial executive with a track record of success leading the commercialization departments for various companies in the biotech, medical device, and digital therapeutics industry. Over his 28 year career, Rick has built a reputation for forming and setting a foundation, putting in place strategic plans, and ensuring rapid execution for profitability and compliance.


Excellent communicator gaining a broad following across all levels of the organization, from C-suite and investors to global teams in major global markets. Known for building consensus, guiding operations with transparency and efficiency in mind, and adapting to market fluctuations and business requirements.

Scott Szymanski

Scott Szymanski MBA   Senior Advisor

Scott brings more than 20 years of Pharmaceutical, DME, and Digital Therapeutic Commercial Leadership in a variety of roles including:    

  • DME/Digital Therapeutic Market Access             - Distribution/Specialty Pharmacy

  • Pharmacy Benefit Market Access                         - Reimbursement Hub Management

  • Government Affairs                                                - Sales Operations/Sales Force Optimization

  • National Sales Leadership                                     - Patient Advocacy/Policy

  • Market Development/Marketing                          - Business Development/New Product Planning

  • Alliance/Co-Promote Management                      - Forecasting/Gross to Net Management

Most recently, Scott held the role of Chief Commercial Officer/General Manager Theranica Bio-Electronics LTD.  Scott was responsible for the commercialization of a De Novo Class II Digital Wearable Device, Nerivio®.  In that role, Scott built out the US commercial team including all market and patient access departments.    Scott brings both real-world and recent experience how to best develop, implement, and manage PDT GTM and revenue producing strategies.   Scott, a former Navy Pilot, is a graduate of the United States Naval Academy and received his MBA from the University of Connecticut.

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